Persuasion is a key element of human interaction. Persuasion can be difficult to pull off but when done properly, impossible to resist.

1. Duplicate Body Language

Subtly mimic mannerisms.  Head movements and especially posture.  When you duplicate body language, unconsciously they begin to feel more open and comfortable (as long you are subtle and not over doing it).  This will slowly allow you to control the conversation effectively.

2. Your View Point

You want them to voluntarily agree with you.  If you are looking for a decision you must present the most favorable material in order to show benefit to what you are wanting their support on.  Make sure the material you speak of or show will favor you in result.  Politicians use a this a lot with elections.  They produce negative material about  their opponents to have it benefit themselves.  People voluntarily agree with the information provided due to the fact that unfortunately people often listen to negatives before positives. Sad but true.  Knowing this is an advantage.

3. Allow them to Find Benefit

Why would this person want what you have to offer?  Think about it, if there isn’t anything in it for them to benefit, why would they be interested.   Empower them!  Ask them to identify a benefit.  But only 1 or 2.  Less can be more in this case.  Making a person identify more than 1 or 2 benefits may cause them to feel like they are being sold.  So keep it simple.

4. Set The Bar High

Obviously you always go in higher expectations and what I like to call “wiggle room.”  Think about it, if you go in at your lowest price, where is your room to negotiate??? If you come in at max price you know you have room to adjust and you win either way.

5. Connecting with a Gender

Now people are not all the same but studies have been done where women are respond better to face to face contact over discussion.  Where men process a little different and are able to decisions with positive results even if the communication is done via email or social media.

6.   It’s Not What You Say, it’s How You Say It

Sometimes although content is very important, it is even more important how the message is being delivered.  When delivering your message make sure you are clear, make sure you speak no hesitation, and above all speak with passion and conviction.  People buy YOU not what what you are selling.  Passion for any topic will shine through no matter what.  People see and feel those emotions.  People will not listen to someone who hesitates or stutters over what they are talking about.  Remember people need to know, like, and trust.  They must be confident in you and what you say.

7. Your idea is the Solution

Stirring enough emotion in a person where they are irritated enough to actually do something.  Make sure to point out an adverse reason to find their pain where your idea and concept are the solution.  Irritating the person can usually provoke a person to take forward action obviously in favor.  Identify what will turn their wheels and they will undoubtedly listen to what you have to say.

8.  Take it Away

Take it away from them.  You have exposed their pain, you have shown the solution, empower them to take control by taking it away. ” Maybe it’s not for you”.  Make them say why? of course it is!  You have turned the tables and now your idea is their idea.

In conclusion:  There is just so much more, the power of persuasion is powerful, use this knowledge to advance!